Social media’s latest beauty obsession? Rice water. Videos showcasing how to make and use rice water for glowing, “glass” skin have racked up millions of views on TikTok, but this so-called innovation is anything but new.
For centuries, women in China, Korea, and Japan have turned to rice water as a trusted beauty remedy, dating back over 2,000 years. The secret lies in its rich composition, including skin-loving ingredients like phenolic compounds, squalene, betaine, and tricin. These components boast anti-aging, anti-inflammatory, brightening, and moisturizing benefits—making rice water a multitasking powerhouse.
Scientific studies back up the buzz, revealing that rice-derived ingredients can help with a range of skin concerns. From soothing atopic dermatitis to offering UV protection and promoting melanin synthesis, the benefits are both impressive and accessible.
Beyond its efficacy, rice water is also a natural, budget-friendly DIY option for those looking to refine pores, exfoliate gently, and achieve a matte, radiant finish—no harsh chemicals required. Whether you’re diving into this ancient ritual for the first time or rediscovering its timeless charm, rice water proves that the simplest remedies are often the most effective.
